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Unlock the Power of Antioxidants in Your Cosmetic Products

Introducing Our DPPH Assay Service In the competitive world of cosmetics, standing out means offering products that not only look good but deliver real, measurable benefits. That’s where our cutting-edge Antioxidant Activity Analysis service comes in. Using the industry-standard DPPH

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Posted in Advertising claims, Regulatory

P&G’s advert banned over misleading claims

P&G’s Braun IPL advert banned over misleading hair removal claims. The ban applies to a campaign displayed in 2022 for the Braun Silk-expert IPL and starring singer Frankie Bridge.  British watchdog Advertising Standards Authority (ASA) ruled that the ad claim

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Posted in Advertising claims